Formed in 1927 and originally called the Art & Colour Section, its first director, Harley Earl, established separate design studios for each General motors division to create the unique look and character of vehicles built in Pontiac.
Formed in 1927 and originally called the Art & Colour Section, its first director, Harley Earl, established separate design studios for each General motors division to create the unique look and character of vehicles built in Pontiac.
